Nurturing Ideas, Plants & Breeders
Genesis was founded by Peter Dealtrey over 30 years ago offering an independent technical, contractual, financial, marketing and export advice service to Breeders of new plants and trees. Since those early days the number of plants that we protect and licence has grown, now covering a wide range of genera in annuals, perennials, shrubs and trees.
With this expansion in the business we were fortunate to attract the interest of Nigel Judd who joined Genesis as Commercial Director in 2016 with responsibility for new product trials, licensing and worldwide sales. His wealth of experience in horticulture has added breadth and strength to the Genesis’ team, with particular emphasis on securing a supply chain solution for each new release from breeder to consumer. See profile for Nigel below.
We are delighted to announce that Nigel has recently been appointed Managing Director, with support team at the Langford Office:
Sandra Hall (Secretary/PA to Nigel)
Karen Goodhew (Accounts & Royalty Administration)
Claire Banbury (Website/Product Portfolio) working remotely from South Wales.